What are the different types of support offered by Marketing for events?
Definition and example of a Local Event.
Marketing support offered by Marketing for local events
Definition and example of "Needs Template" Event
Support offered by Marketing team for events that fall into the Needs Template category.
Definition of a highlighted event.
Support offered for highlighted events vary based on the event, but are unique and directed by the program/event goals and objectives.
Definition of a staple event.
The Marketing Team provides the same promotional package for each “Staple Event” as they did the previous year.
“Call for Entries” or similar requests (such as HUM Call for Entries, Giving Tree, or Art Exhibit Call for Entries), should either be submitted as a Staple Event or as a Non-Event Printing Request.
Considerations for adding events to social media.
Always ask! We will do our best to include it. We do our best to have a variety of services, events, and Library Happenings included in the Newsletter.
In short, yes. But we always do our best to provide any support we can.
Similar to the variety in program size and type throughout the system, promotion is similarly categorized to help the staff start receiving promotion help from the Marketing Team that will be the most successful for the program